Marketing for Aesthetic Centers: How to Attract More Clients and Grow Your Business
We design a personalized, multi-channel strategy to increase your clinic’s visibility, help you stand out from the competition, and position you as a leading reference in the aesthetic sector.
Aesthetic Clinics Marketing
At Inprovex, a marketing agency specialized in medical and aesthetic businesses, we help professionals and clinic owners grow their visibility, attract more clients, and become local leaders in their field.
Whether you already run your aesthetic center or are planning to open one soon, this article will guide you through the key steps of building a strong and results-driven marketing plan for aesthetic centers.
- Increase local and online visibility
- Capture new clients month after month
- Establish a professional and distinctive brand
- Enhance perceived value of your services
- Raise your prices confidently
El Paso a Paso
We start with a thorough analysis of your clinic and competitors to understand your current market position and identify growth opportunities.
We design a personalized marketing strategy that includes all necessary channels to reach your goals: SEO, social media, paid advertising, and more.
We implement the strategies effectively and continuously optimize them to ensure the best possible results.
We provide clear, detailed reports on campaign performance, patient acquisition, and the overall impact on your clinic’s revenue.
Request your free aesthetic marketing consultation
We work exclusively with healthcare professionals to deliver the highest quality service. We understand your treatments and help you attract more patients.
Comprehensive Marketing Service for Aesthetic Clinics
As a specialized aesthetic marketing agency, we understand the unique needs of aesthetic clinics and the challenges of the industry.
Our goal is to design a digital marketing plan that helps your clinic stand out, attract high-quality patients, and maximize your revenue.
In just 3 months, our Instagram work generated 367,508 views, with only 0.5% from ads. 81.7% of views came from users who didn’t follow the account, and 94.7% of views came from Reels—achieving a 755% reach increase.
In three weeks, our Google Ads campaign drove 166 conversions with a total spend of €109, achieving an astonishingly low €0.66 cost per conversion and fully booked appointment slots from the start.
Through content SEO and local optimization, one client saw daily click rates skyrocket from under 10 to over 250 clicks, resulting in 9,600+ organic visits in 3 months—all without paid advertising.
A major aesthetic franchise had 139,000 clicks and 4.4 million impressions in Google but lacked conversions due to poor website structure. After re-architecting the site to guide users toward bookings, visibility remained while sales significantly increased, transforming the site into a high-converting channel.
Tras una reestructuración completa de la arquitectura del sitio, orientada a facilitar la conversión y guiar al usuario hacia la reserva de cita, se mantuvo el posicionamiento y se consiguió un aumento notable en las ventas a través de la propia web.
Gracias a esta estrategia, el proyecto pasó de ser una web informativa a convertirse en un canal activo de captación de pacientes, aprovechando todo el potencial de su visibilidad en buscadores.
Let´s Work Together
What’s Included in Your Aesthetic Clinic Marketing Plan?
SEO
Google Ads
Local SEO
Content Creation
Social Media Ads
Medical Funnel
CRO / UX
Digital Marketing Audit
WhatsApp Automation
Email Marketing & Patient Reactivation
Reputation Management
Patient Journey Mapping
Who We Are — Inprovex, Your Aesthetic Marketing Agency
My name is Luisen Sierra, and I’m the CEO of Inprovex, a marketing agency specialized in helping aesthetic clinics grow.
After more than 4 years working in digital marketing and collaborating with all types of clinics, I noticed a recurring problem: many invested in marketing without results, competed solely on price, and had lost trust in their agencies. That’s why I brought together a team of over 6 industry specialists to offer tailored, effective aesthetic marketing solutions—focused on what truly matters: attracting patients and building your reputation as a trusted provider.
If you’d like me to personally review your case, book your free consultation—no salespeople, no pressure. Just a real, one-on-one session with me.
FAQ: Marketing for Aesthetic Clinics
What is marketing for aesthetic clinics?
Marketing for aesthetic clinics refers to the strategies used to attract patients, promote treatments, and position your clinic as a trusted reference in the beauty and wellness industry.
Why is digital marketing important for aesthetic clinics?
Because most patients search online before booking. A strong digital strategy helps increase visibility, build trust, and grow your patient base.
What results can I expect from an aesthetic marketing plan?
With the right strategy, you can expect more appointment requests, higher-quality patients, increased brand awareness, and improved profitability.
How do I create a marketing plan for an aesthetic center?
Start by analyzing your audience and goals. Then define your channels—like SEO, social media, and paid ads—and execute with a focus on conversion and retention.
What does a complete marketing plan for an aesthetic center include?
It includes branding, online presence (SEO, website), social media strategy, paid ads (Google/Meta), email marketing, and performance tracking.
What are the key steps of an effective aesthetic marketing plan?
Diagnosis, personalized strategy, execution across multiple channels, continuous optimization, and detailed performance reporting.